List: Consumer Psychology | Curated by Loyalty Science Lab | Medium

Loyalty Science Lab

Feb 12, 2025

6 stories

Consumer Psychology

Loyalty Science Lab

How Loyalty Programs Work (Part 2)

Leveraging Human Psychology to Improve Loyalty Program Effectiveness

Feb 12

How Loyalty Programs Work (Part 2)

Feb 12

Loyalty Science Lab

How Loyalty Programs Work

Leveraging Human Psychology to Improve Loyalty Program Effectiveness

Aug 20, 2024

How Loyalty Programs Work

Aug 20, 2024

Loyalty Science Lab

The Politics of Brand Loyalty

Understanding the Impact of Ideological Alignment on Brand Loyalty

Oct 31, 2024

Oct 31, 2024

In

The Startup

by

Loyalty Science Lab

How to Nudge People to Go Further in a Loyalty Program?

What we learned from a retail field experiment and an airline study

Dec 10, 2020

How to Nudge People to Go Further in a Loyalty Program?

Dec 10, 2020

In

Better Marketing

by

Loyalty Science Lab

The Lucky Loyalty Effect

What it is and what it means to manage your promotions

May 7, 2021

The Lucky Loyalty Effect

May 7, 2021

In

Better Marketing

by

Loyalty Science Lab

Shhh…I use a brand I don’t want you to see

The surprising power of secret consumption in fostering brand connections

Oct 26, 2022

Oct 26, 2022

Loyalty Science Lab

Loyalty Science Lab

We are a university research lab devoted to scientific research on brand/customer loyalty. Follow us at https://www.linkedin.com/company/loyalty-science-lab.

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